Shades of Tomorrow: Mercedes-Benz’s ‘In-Car Gaming Challenge’ March 29, 2019 testdriver Off automotive apps, daimler, Daimler AG, MBUX, mercedes benz, News Blog, News From The Truth About Cars, video games, The Mercedes-Benz-sponsored “In-Car Gaming Challenge” isn’t exactly breaking news. Daimler made the announcement almost a...
Honda Dream Drive: In-car Shopping, Marketing, Gamification January 8, 2019 testdriver Off apps, automotive apps, automotive technology, ces, Consumer Electronics Show, Dream Drive, honda, Honda Dream Drive, in-car advertising, in-car consumerism, in-car marketing, Marketplace, mobility, News Blog, News From The Truth About Cars, technology, Expanding on last year’s concept, Honda is reintroducing “Dream Drive” for this year’s Consumer Electronics...