There’s Nothing Wrong With a Cute Pickup Truck

I once heard whisperings around the halls of Chrysler’s technical center that then-CEO Sergio Marchionne had shut down an early “DT” Ram design (that’s the current generation truck) because it was too “dainty.” I’m not sure how true this is, but it does lead me to the question: What’s wrong with dainty? Just look at…

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Author: David Tracy

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There’s Nothing Wrong With a Cute Pickup Truck

I once heard whisperings around the halls of Chrysler’s technical center that then-CEO Sergio Marchionne...